About LABEL RITU KUMAR
LABEL, Ritu Kumar is a designer brand for young urban India. Whereas its influences are global, its identity originates from Indian design. The look is sophisticated and carefully crafted. Today we are part of India’s re-awakening individuality and cultural impact around the world. As part of the team for LABEL, we are looking to add voices from the forefront of this phenomenon.
LABEL, Ritu Kumar are proud to patron symbols of India’s contemporary cultural energy. In our rapidly evolving culture, the current generation of young women experiences an increasing number of influences. We believe that in conjunction with and in-spite of the huge foreign aesthetic stimulus, India has and always will define an identity for itself. It is this phenomenon that has given rise to LABEL and it is our intention to be heralded as a symbol of this new energy.